Hi, I’m Matt—the founder of Mozi Wash—and I want to tell you the story of how this all started. It began, as many good things do, with a problem.
The Laundry Problem No One Was Talking About
I’ve always been someone who notices the little things. And for a long time, the little thing that bothered me most was… my laundry. More specifically, how my clothes smelled, felt, and wore out after every wash.
I couldn’t find a detergent that felt right. The conventional brands were loaded with synthetic fragrances and harsh chemicals that irritated my skin and flared up my eczema. The “natural” options were better for the planet—but they didn’t work as well, and they all smelled the same – vaguely citrusy and forgettable. My laundry didn’t feel like me. It didn’t feel clean in a way I could trust. I started wondering: why isn’t there a detergent that’s clean, plant-based, and still performs like the big brands?
Inspired by Scent
I’ve always admired the powerful impact scents have on experiences and memories. A certain fragrance can instantly take you back to a favorite vacation, your childhood home, or even the comfort of fresh sheets after a tough day. With Mozi Wash, I wanted to bring that kind of emotional connection and joy into the everyday routine of laundry. It wasn’t just about creating better smells—it was about creating meaningful scents that could enrich people's daily lives.
A Clean Start, Powered by Plants
My curiosity led me down a rabbit hole of research. I dug into how detergent works, what enzymes do, and why so many “green” options underperform. I also got a crash course in fragrance formulation, pH levels, packaging waste, and, surprisingly, emotional connection. Laundry, it turns out, is deeply personal.
After months of testing ingredients, playing with scent blends, and doing loads (literally) of laundry, I realized I wasn’t just solving a problem—I was building a brand. A brand for people like me, who care about what touches their skin, who want something better for the planet, and who believe that even mundane routines can be made meaningful. That’s the story I shared in this feature from Hotels Above Par, where we talked about what makes Mozi Wash different—and why luxury doesn’t have to mean compromise.
From My Laundry Room to Yours
I didn’t start Mozi Wash to be another detergent on the shelf. I started it to challenge what we expect from the category. It’s not just about being “clean.” It’s about performance without compromise. It’s about transparency. And yes—it’s about joy. Because I genuinely believe laundry can be something you look forward to.
Mozi Wash is still evolving, and I’ll share more of that story soon. But it all started with one stubborn thought: we deserve better detergent.
Thanks for reading and being part of the Mozi Wash community; we’re just getting started!
Matt